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Jan26

Animal Vision Center of Virginia

When the time came for Dr. Heather Brookshire to open Animal Vision Center of Virginia, she wanted to create a brand that captured her passion and professionalism, as well as set her apart from other veterinary ophthalmologists in the area.  After defining her brand position and value benefits, Red Chalk Studios audited the competitive landscape of veterinary brand identities. We reviewed over […]
Sep30

David Lawrence Rare Coins : For The Love of Coins

When John Feigenbaum needed to update his company’s brand, he called on Red Chalk Studios. John was at the helm of David Lawrence Rare Coins, a family business founded in 1979 by John’s father, David Lawrence Feigenbaum. John realized that while they had a very strong base of committed and serious coin collectors, they also needed […]
Dec23

askHRgreen.org: Regional Environmental Education

  Encouraging environmental stewardship among Southeastern Virginia residents is a key charge of the Hampton Roads Planning District Commission (HRPDC), which serves 17 cities and counties in the greater Hampton Roads region. In 2010, the Commission wanted to consolidate its HR CLEAN, HR FOG, HR STORM and HR WET educational outreach programs and websites into […]
Dec07

Jim White Fitness & Nutrition Studios

Red Chalk has been managing the Jim White Fitness & Nutrition Studios brand since 2003. The JWFNS business has changed and grown quite a bit since then, and we have directed and guided corporate communications, marketing tools, advertising, social media, websites, program development and new marketing strategies. We also collaborated with an app developer to provide […]
Dec04

Hyundai, An American Success Story

As the creative partner for Mercury Public Affairs, Red Chalk was asked to provide compelling concepts for telling Hyundai’s American Success Story. Recommending they have their employees tell the story of working for such a great company in their own words, we provided creative direction for the entire campaign, working closely with Hyundai’s advertising agency, Mercury’s […]
Nov15

Economic Development in Elizabeth City

Over the years, we have produced numerous marketing tools to increase exposure and awareness of the Elizabeth City area and its offerings, such as websites, press kits, corporate campaign materials, posters, logos, e-Newsletters, advertising and more. We have most recently relaunched the new ECPCEDC website with updated visual branding, improved functionality and additional features. Built […]
Nov14

The Oceanfront Inn : We’re Glad You’re Here

Five years after having created the original website for The Oceanfront Inn, a unique oceanfront hotel in Virginia Beach, Red Chalk Studios undertook the task of revisiting the brand and updating the OceanfrontInn.com website in 2012 with the goal of providing a newer look and an engaging user experience. Built on a CMS platform, the site allows […]
Nov13

The Rebranding of Legal Resources

When we first started working with Legal Resources, a group legal plan provider based in Virginia Beach with offices in Maryland and Richmond, we were tasked with redesigning the company’s membership enrollment brochure. But after seeing the initial comps of a new logo someone else had created, we recommended creating a more professional and elegant solution […]
Nov09

The Original House Dressing Finally Gets Produced

Anybody who’s been to Williamsburg, VA or is associated with the College of William and Mary knows The Cheese Shop. It’s famous. And for good reason… they make the best ever house dressing. And for years their customers have been asking them to jar it so they can enjoy its goodness at home. Working with […]
Nov01

The Major Group

Looking for a professional online presence, The Major Group (TMG) hired Red Chalk Studios to strategically assess the goals and objectives of the company and build a brand and website that adequately represented them. We developed a new logo that reflected the guardianship TMG had over the education opportunities the company offers its clients. Then […]

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