Chalk Talk

Let's talk brand strategies. Let's talk marketing tactics. Let's talk about design and communication. Let's talk about how to strengthen your business.

Mar28

Quarantine Top 5 Keeping the Kiddos Entertained

Who else has a little one to keep entertained? Art director, Ceindy, put together a list of top animated series to keep that kiddo entertained and maybe even educated.   1. Carmen Sandiego on Netflix Learn some geography and some moves to encourage that inner spy. They recently released Carmen Sandiego: To Steal or Not […]
Mar27

Quarantine Top 5 Quirkiest & Nerdiest Ways to Get Through It

Are there any uber-nerds (like our resident Project Wrangler, Christy) out there looking for a way to spend the time cooped up in the house? Well, here are some of the quirkiest and nerdiest ways to burn through the hours of quarantine. 1.  All From Software Video Games No matter what gaming platform you have […]
Jan17

Red Chalk Studios Helps Music Makers Maximize Their Potential

Robert Smith had a vision for what he wanted Music Makers to be. He had been a teacher at the studio for two years, but when he was approached by the owners to buy it, he took the opportunity to make it his own.     A little background: Music Makers is a studio that […]
Jan17

Fine Tuning a Community Orchestra Includes Smart Branding Insight and the Right Marketing Tools

Symphonicity, the community orchestra of Virginia Beach, was at a turning point.   The founder and music director of the orchestra was retiring after 35 years, and the non-profit arts organization’s board had created a committee to help them find a new maestro. Enter Red Chalk Studios.    Getting to know this group of passionate […]
Dec12

On Favorite Books, Facebook Seven-Day Challenges, and Writing Well

Have you been tagged in the “Seven-day Book Challenge”? It’s made the rounds on Facebook lately, as friends call out friends to post covers of their favorite books once a day for seven days running. No explanation, no words—just the cover. It’s intriguing to see the choices my friends make, as I wonder why they […]
Nov22

Properly catering to customers begins with better business alignment.

We recently checked in with CEO and owner of Cater Boom, Shaun Kisler, to learn what he valued the most of his experience working with Red Chalk Studios to reposition and strengthen his brand. Shaun Kisler was frustrated.   He was in medical sales doing a lot of catering and lunch-and-learn events, and needed a faster […]
Aug15

How to Get More Than “Fifteen Minutes of Fame”

  In the future, everyone will be world-famous for 15 minutes.   Whether Andy Warhol really uttered those words is uncertain, but the notion of experiencing a fleeting, celebratory 15 minutes of fame has been flying around since the artist’s celebrity rocket took off in the 1970s. The idea behind the catchphrase is that sooner […]
Aug11

Choose the Right Words: Eight Tips for Clever Taglines

A tagline, a.k.a. a catchphrase, soundbite, slogan, saying, jingle, etc. A tagline can be so impactful that it propels a simple business into a world-leading enterprise. A tagline can fail so detrimentally that it submerges a business into a course-correction mode. There’s an art. There’s a skillset. There’s a process to crafting the ideal nugget […]
Jul19

Today’s Top Trends in Web Design

News flash, the world of the internet changes on a dime. (Wait, do dimes even still exist?) And when you’re moving forward with a brand new website or redesigning an existing site, there are many, many strategic decisions to be made. We’ll save most of those for another blog article, but for now, let’s talk […]
Jul12

Can You Be Really, Truly Fit At Your Desk?

Do you sit at a desk or in meetings in your 9 to 5? We do, too. That’s a lot of inactivity and it takes a toll on your body. Sitting is the new smoking, so they say. For most of us, the thought of doing a little extra workout activity during business hours isn’t […]

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