RED CHALK STUDIOS: BUILDING BETTER BRANDS
Red Chalk Studios is your full-service brand management agency and partner. We have been successfully developing and strengthening brands so they may deliver their stories with authenticity and value for over 20 years.
Red Chalk Studios is a full-service marketing agency and partner specializing in developing marketing solutions that delivery your brand story, attract the right audiences and strengthen your business.
We are problem-solvers, solution-finders, and askers of “what if?” We design and develop content and experiences that turn heads, encourage engagement and drive action.
HOW CAN WE HELP YOUR BUSINESS?
Brand Foundation Roadmapping
Your brand is the engine that runs your business. All parts need to move in concert and with intention, or else failure will occur.
Are you a start-up or needing to strengthen or re-define your brand? Having a strategically-developed Roadmap will benefit your business, your culture, your communications, your customer attraction and retention — everything you do inside and outside your business. See what we did for Anderson’s.
- Know Where You Stand
- Know Who You Are
- Know Who To Attract
- Know How To Attract, Engage & Retain
Brand & Marketing Management
Brand management goes hand-in-hand with your marketing efforts. We work with you to develop and implement brand-centric and results-oriented marketing strategies to increase awareness, attract and engage, and drive action. See how we did this for askHRgreen.org.
- Strengths, Weakness, Opportunities and Threats (SWOT)
- Brand & Marketing Audits
- Strategic Brand, Marketing & Budget Planning
- Analysis & Reporting
- Project Management
Search Engine Marketing (SEM)
Organic + Paid Search Strategies
If you’re not doing everything you can to drive qualified traffic to your website, you’re losing business. Our Digital Marketing Director is both Google- and Bing-Certified, and experienced in delivering results. Red Chalk develops and manages strategic and results-oriented programs, such as:
- Audits & Analysis
- Local Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) Campaigns
- Remarketing/Retargeting Campaigns
- Conversion Tracking
- Monitoring, Analysis & Reporting
Website Development & Management
Your website is a powerful marketing and brand experience tool. Don’t mistake it for just something you need to do — make it your best sales tool. Red Chalk is your partner for strategically-developed websites that attract, engage and drive action. We work with you and your stakeholders to:
- Set business & brand goals your website must address
- Determine site architecture, functional needs, user engagement and content strategies
- Conduct audits and assess opportunities
- Design your site for brand and business goals and needs
- Develop your site on a CMS platform, such as WordPress, Drupal, Joomla or Magento
- Develop and manage content (copywriting, graphic design, photography, illustration, video)
- Train client-side content managers
- Maintain and manage your website
We have ideas (and then some). But creativity needs a strong purpose and foundational focus. We develop solutions that support your brand and business, designed to attract, engage and deliver results.
- Creative Direction
- Art Direction
- Graphic Design
- Video and Motion Graphics
Content Marketing / Lead Generation
What you say, how you say it and where you say it matters more than ever. Be smart about reaching your current and potential customers — deliver content that invites engagement, keeping your brand top of mind, encouraging conversations and sharing, and ultimately acting as a lead generation tool. We are your partner for strategy, development, distribution and management of your content marketing and lead generation needs, through:
- Social Media
- Email Marketing
- Blog Articles
- And more
Media Planning & Buying
You want your messages to get the best possible return on investment (ROI) across all advertising media. So do we. Whether you’re looking to promote your brand, sales, or lead generation, we can leverage our knowledge and relationships to deliver to you smart:
- Media Market/Channel Analysis & Strategy
- Media Negotiation & Buying
- Media Tracking & Reporting
Gaining non-paid exposure should be part of every business strategy. When it works in tandem with paid advertising, and is done well, your return on investment increases exponentially. Red Chalk is your PR partner for brainstorming opportunities, developing stories and delivering them to the right channels. PR services include:
- Analysis & Opportunity Development
- Exposure Management
- Writing & Distributing Press Releases & Other Content
- Media Relations Management
We create brand-centric advertising campaigns that attract and drive results. In other words, we develop strategies that get noticed. See what we’ve done for askHRgreen.org.
- Online Advertising (display, channel-specific, PPC, remarketing/retargeting, etc.)
- Print Advertising
- Radio Advertising (broadcast & digital/streaming)
- TV Advertising (broadcast & digital/streaming)
- Outdoor Advertising
- Guerilla Advertising
- Whatever, Wherever
Without deviation from the norm, progress is not possible.
We work hard to help you tell your authentic brand story in the most strategic, creative, compelling way.
If you do what you always did,
you will get what you always got.
MEET OUR TEAM
Sure, each one of us has a super power, but together, the Red Chalk Studios team is a small but mighty group of marketing professionals who are a true creative, full-service, all-in, extra-mile-going, strategic, flexible, tenacious, talented, innovative, branding force.
Founder / Brand & Marketing Director
Marketing Communications Director
Digital Marketing Director
Web Developer & Guru
Public Relations Director
EVEN A BRICK WANTS TO BE SOMETHING.
It’s easy to see Red Chalk Studios’ amazing design and strategy talent, but here is what you need to know that is not so obvious… Their innovative thinking and collaborative approach leads to predictably successful results. The team approaches projects with great energy, humor and enthusiasm, making it super fun while getting the work done.
Red Chalk Studios consistently exceeds our expectations. The energy and enthusiasm they bring to each project is truly inspiring.
We really respect Red Chalk’s work and consider them an integral part of our team. They care passionately about their creative product and want to be sure it will be effective with the target audience.
From start to finish, Red Chalk went well above and beyond the requested agenda, taking extra steps to better understand our design needs, products and business model so they could deliver a solution tailored to our business.
Red Chalk understands the online and mobile app ecosystem as well as any of the big agencies in NYC or LA. They help us not only come up with beautiful and unique user interface designs, but they also work diligently to craft the most efficient user experiences. Red Chalk Studios is the real deal – I plan on working with them for years to come.
From executive officers to start-up entrepreneurs, Red Chalk makes everyone feel comfortable, quickly gets to the root of problems and finds effective, brand-appropriate solutions. When it comes to client satisfaction, they are a tour de force.
When you get Red Chalk Studios in your corner, you’re not just getting the best branding specialists in the business, you’re getting a company that will help support, promote and grow your business to the top of its industry!
Kim Nelson is an exceptionally creative individual who understands every aspect of marketing and sales. She and her crew expertly put our clients’ messages and branding “into visuals” time and time again.
Whether you’re a new business just starting out or an existing company wanting to improve its identity, I think you will find Red Chalk Studios to be an invaluable partner in the process.
Many clients are only able to verbalize their graphics needs. Red Chalk Studios’ designers listen… Then translate ideas into unique solutions for their clients. The ability to listen, conceptualize and then create is one of their best assets.
Red Chalk Studios has an amazing team of talented professionals who know how to not only listen to their clients, but also exceed their clients’ expectations with cutting-edge creativity.
I thoroughly enjoy working with Red Chalk, not only because they are a high caliber of people, but because they produce a high caliber of work through their creative output, quick turnaround and ability to create solutions for the web and social media.