May11
Retain Customers By Appealing to the Elephant • Part 2 of 4
Red Chalk Studios presents our series on buyer, or customer, psychology — what it is, why it matters, and how understanding it can make a powerful difference in your business every day. If you haven’t read it yet, back up and start with: It’s Time to Talk About Your Elephant, Part 1 We are […]
May11
It’s Time to Talk About Your Elephant • Part 1 of 4
Red Chalk Studios presents our series on buyer, or customer, psychology — what it is, why it matters, and how understanding it can make a powerful difference in your business every day. Introducing “The Elephant and the Rider” analogy. Let’s take our first look at this metaphorical mammoth in the room, or in this […]
May11
Oh, How Elephants Hate Losing Things • Part 3 of 4
Red Chalk Studios presents our series on buyer, or customer, psychology — what it is, why it matters, and how understanding it can make a powerful difference in your business every day. If you haven’t read them yet, back up and start with: It’s Time to Talk About Your Elephant, Part 1 Retain Customers By […]
May11
An Elephant is Making Your Financial Decisions • Part 4 of 4
Red Chalk Studios presents our series on buyer, or customer, psychology — what it is, why it matters, and how understanding it can make a powerful difference in your business every day. If you haven’t read them yet, back up and start with: It’s Time to Talk About Your Elephant, Part 1 Retain Customers By […]
